The Veterinary Center for Birds & Exotics is the first hospital caring exclusively for birds and other exotic animals in Westchester NY and surrounding counties.

Behind that effort is Dr. Laurie Hess, the Center’s board-certified bird specialist, who in going from an independent practitioner without a home to opening a full-fledged hospital with multiple staff needed a robust web presence.

We designed and built an attractive, original site to help the hospital and its staff attract clients and remain engaged with them. The site encompasses analytics, SEO, SMO, paid search, 3rd party platform integration, a high quality eCommerce solution and a custom CMS.

“I credit the success of my business, in a large part, to the professional, eye-catching website that Chris developed for me. He balanced creativity with clarity in getting my message across; in fact, I was so impressed with his work that I recommended him to a large international veterinary organization that subsequently hired him to develop their website. His marketing talents and imaginative thinking would benefit any business.” - Laurie Hess, DVM, Diplomate ABVP (Avian), Owner VCBE

AvianStudios.com was created to help market educational DVDs to resellers and pet bird owners. MaceMedia customized a WordPress implementation to achieve a “post-production” look. The site allows Dr. Scott Echols and Dr. Brian Speers, who are behind the effort, to easily notify readers of future speaking engagements and make announcements regarding the various products they are undertaking. A flash-based logo provides a bit of life to the header, while a jquery and flash video-based solution exhibits bio videos for numerous contributors. The website is scaleable, and editable to allow Dr. Echols to add to it as more products become available.

The Association of Avian Veterinarians’ previous website was cluttered and badly needed an informational hierarchy, along with everything from a top to bottom reorganization and new user and administrative back-ends to a distinct presence for its flagship publication, the Journal of Avian Medicine and Surgery.

MaceMedia delivered a clean, open layout with an easy to use navigation and a scalable means to feature key initiatives.

“Chris Mace is a talented and professional web designer. His skill and innovation helped make our website functional, visually appealing and something our entire organization can be proud of.

Thank you Chris!”
- M. Scott Echols, DVM, Diplomate ABVP (Avian), Immediate Past President of the Association of Avian Veterinarians’